Middle east online dating site
In order to reach a point where audiences felt comfortable using these apps, the Et3arraf team focused on getting users’ feedback and perspectives even when harsh and negative.
When the app was still called “et3arraf” a more conservative audience felt the name was haram, prompting the change to the “Al Khottaba” model.
However, there is potential in other regions, including the Middle East.
It may be surprising, but many dating apps and websites operate in the Middle East; however traditional audiences in the region distrust Western dating apps with the perception that these sites are for superficial hookups rather than for serious relationships.
The 1980s also experienced another step forward to what modern dating is; innovations such as the Minitel in France where pink chat rooms were set up (Messageries Rose); while at the same time in the US, bulletin boards for dating were set up.
The origin of online dating started in 1959 when two Stanford University students used a questionnaire and an IBM terminal to match 49 men and women.A major component of any successful and respected dating site is customer support and moderation.Moderators must act fast to assess and solve issues and stop any escalation to avoid bad experiences.Et3arraf’s first product “Al Khottaba” (the matchmaker in Arabic) has been very successful in tackling the Saudi Arabian market.Al Khottaba digitizes with high accuracy and understanding the function that khottabas in KSA perform notably arranging marriages.